Customer webhooks

Two new webhook events, Customer Created and Customer Updated, available to every store with API & Webhooks access under Settings → Webhooks.

Customer Created fires wherever the record comes from — a checkout, a newsletter or account signup, a lead posted to the API, an imported marketplace order, or the Customers page — so a CRM or mailing list sees a new shopper once, the moment the record exists.

Customer Updated fires when a customer’s name, email, phone, marketing consent, tags, assigned FFL or tax fields change. Background writes such as the shopper’s IP address are ignored, so placing an order does not fire it on its own, and the new Customer Updated Fields value names the fields that changed.

Five parameters come with them: Customer Accepts Marketing, Customer Tags, Customer Created Date, Customer Updated Date and Customer Updated Fields. See Webhooks.