Tags

Use tags to categorize and organize your blog articles.

Overview

Tags help you:

• Organize articles by topic
• Help readers find related content
• Create tag-based navigation
• Improve content discoverability

Adding Tags to Articles

When Creating an Article

1. Navigate to Content > Blog posts
2. Click Add blog post or edit an existing article
3. Find the Tags section
4. Select existing tags or create new ones
5. Save the article

Adding Multiple Tags

Articles can have multiple tags. Select all relevant tags that apply to the content.

Example: An article about “Best Cleaning Kits for AR-15s” might have tags:

• Maintenance
• AR-15
• Accessories
• Guides

Creating New Tags

Tags are created from the article editor — there is no separate tag management screen:

1. In the Tags panel, type a new tag name in the search box
2. Click Create tag “your tag”
3. The tag is saved and applied to the article

The create option only appears when your text matches no existing tag. If you type “guide” and a “Guides” tag already exists, you’ll see that tag in the list instead — select it rather than creating a near-duplicate.

Tags are shared across all blogs in your store, so a tag created on one blog’s article is immediately available on every other.

Tag URLs

Tagged article pages are accessible at:

/blogs/{blog-handle}/tagged/{tag-handle}

Example: /blogs/news/tagged/announcements

The tag page is scoped to one blog: it shows the articles in that blog carrying that tag. The same tag on an article in a different blog lives at that blog’s own tag URL.

Managing Tags

Viewing Tag Usage

Tags appear on:

• Article edit pages
• Article listings and article pages in your theme, if the theme displays them
• Tag filter pages

Themes receive tag names (for example AR-15), while tag URLs use the handle (ar-15).

Removing Tags from Articles

1. Edit the article
2. Click the X on a tag to remove it
3. Save the article

Removing a tag from every article does not delete the tag itself — it stays available in the tag list for future articles.

Tag Handles

Tags automatically generate URL-friendly handles:

Tag Display in Themes

Your store’s theme controls how tags appear to customers:

On Article Pages

Tags typically display:

• Below or above the article content
• As clickable links
• With visual styling from your theme

On Blog Listing Pages

Tags may appear:

• On article cards
• As a tag cloud
• In a sidebar filter

Best Practices

Naming Tags

• Use clear, descriptive names
• Keep tags concise
• Be consistent with naming conventions
• Use sentence case or title case consistently

Tag Strategy

Avoid Over-Tagging

• Use 3-5 relevant tags per article
• Don’t add tags just for the sake of it
• Focus on tags that help readers find content

Consistency

• Decide on a tag naming convention
• Stick to existing tags when applicable
• Avoid creating duplicate tags (e.g., “How To” vs “How-To”)

Customer Navigation

When a customer clicks a tag:

1. They see all articles in that blog with the tag
2. Articles are sorted by publication date (newest first)
3. They can click other tags to further explore

Related Documentation

• Managing Articles - Create and edit articles
• Blog Categories - Organize posts into blogs
• SEO - Search optimization