Marketplace Feeds

Automatically syndicate your products to shopping comparison sites and advertising platforms.

Available Feeds

Platform Format Feed URL Best For
Google Shopping CSV /google-shopping.csv Google Merchant Center
Armanet CSV /armanet.csv Firearm advertising
Ammoseek XML /ammoseek.xml Ammunition comparison

Google Shopping

Export your products to Google Merchant Center for Shopping ads and free product listings.

Features

  • CSV format - Google Shopping specification compliant
  • Auto-updates - Feed refreshes every 5 minutes
  • All products - Active, in-stock products included
  • GTIN support - UPC/barcodes included for better matching

Setting Up

  1. Navigate to Settings > Integrations
  2. Find Google Shopping and click Activate
  3. Copy the feed URL shown in the modal
  4. Log into Google Merchant Center
  5. Go to Products > Feeds > Add feed
  6. Select Scheduled fetch and paste your feed URL
  7. Set fetch frequency (recommended: daily)

Feed Fields

Field Description
id Product SKU or internal ID
title Product name
description Product description (HTML stripped)
link Product page URL
image_link Primary product image
availability in_stock or out_of_stock
price Price with currency (e.g., "29.99 USD")
sale_price Sale price if applicable
brand Manufacturer/brand
gtin UPC, EAN, or barcode
mpn Manufacturer part number
condition Always "new"
product_type Collection > product type

Armanet

List your products on the Armanet advertising network for firearm-focused marketing.

Features

  • CSV format - Google Shopping compatible
  • Auto-updates - Feed refreshes every 5 minutes
  • Co-op tracking - Conversion pixel available for campaign tracking
  • All products - Active, in-stock products included

Setting Up

  1. Navigate to Settings > Integrations
  2. Find Armanet and click Activate
  3. Copy the feed URL shown in the modal
  4. Submit the URL to Armanet's Advertiser Program

Co-op Campaigns

Armanet co-op campaigns track conversions automatically when the plugin is active. The conversion pixel fires on successful purchases with order and product details.

Ammoseek

List ammunition and firearm products on the Ammoseek comparison shopping platform.

Features

  • XML format - Ammoseek specification
  • Auto-updates - Feed refreshes every 5 minutes
  • Filtered products - Only eligible product types included
  • Specification requirements - Products must have required specs

Eligible Products

Only products with these types are included:

  • Ammunition
  • Firearms (Handguns, Rifles, Shotguns)
  • Magazines
  • Reloading Components

Required Specifications

Products must have these specifications to appear in the feed:

  • Caliber/Gauge
  • Manufacturer/Brand
  • Round count (for ammunition)

Setting Up

  1. Navigate to Settings > Integrations
  2. Find Ammoseek and click Activate
  3. Copy the feed URL shown in the modal
  4. Submit to Ammoseek's Certified Retailer Program

Troubleshooting

Feed Not Updating

Feeds are cached for 5 minutes. Wait for the cache to expire or check:

  • Products have active status
  • Products have stock quantity > 0
  • Your domain is properly configured

Products Missing from Feed

Check that products:

  • Are not deleted (soft delete)
  • Have required status and stock
  • For Ammoseek: meet specification requirements

Feed URL Not Available

Ensure you have an active domain configured in Settings > Domains.